With immense sorrow and a profound sense of loss, we share the heartbreaking news of the passing of Ron Rivett—a pioneer in the hospitality industry, a beloved mentor, and a man whose vision changed the way America travels. Ron, co-founder of Super 8 Motels and a deeply respected figure in business and community circles, passed away unexpectedly, leaving behind a legacy defined by resilience, innovation, and compassion.
Ron’s story was one of humble beginnings and extraordinary triumphs. In 1974, along with his friend Dennis Brown, he co-founded the very first Super 8 Motel in Aberdeen, South Dakota. With a simple goal to provide clean, affordable accommodations to the everyday traveler, Ron built more than a business—he sparked a nationwide movement. By the time the chain was sold in the 1990s, Super 8 had grown into one of the most recognized and trusted budget motel brands in the country, forever changing the landscape of American road travel.
But Ron Rivett was far more than a businessman. He was a dreamer, a builder, a father and grandfather, a pillar of his community, and a quiet philanthropist who gave back generously without ever seeking recognition. Known for his kind heart and sharp mind, he inspired everyone he worked with—from corporate partners to the desk clerks in his motels. He listened more than he spoke, led with integrity, and treated everyone, regardless of status, with warmth and respect.
His recent work with My Place Hotels, a new chain focused on comfortable, extended-stay lodging, proved that even into his later years, Ron never stopped building, never stopped dreaming. He remained deeply involved in the company, mentoring his grandson Ryan Rivett, who followed in his footsteps to continue the family’s impact on the hospitality industry.
The shock of Ron’s sudden passing has sent ripples across the business world and beyond. Tributes have poured in from executives, employees, friends, and fellow visionaries—each sharing stories of his generosity, brilliance, and unwavering belief in people. Many have described him as “the kind of leader this world needs more of,” a sentiment felt deeply by all who knew him.
Ron Rivett’s absence is not just a loss to his family or to his colleagues. It is a loss to every traveler who ever checked into a Super 8 and found a safe, affordable place to rest their head. It is a loss to every entrepreneur who looked to him as proof that with vision, heart, and grit, anything is possible.
In these moments of devastating grief, we hold close the memories of a man whose impact will live on—not just in hotels and highways, but in the lives he touched, the opportunities he created, and the family he so dearly loved.
Ron is survived by his children, grandchildren, and countless extended family members, all of whom carry forward his legacy with the same spirit of courage, care, and commitment.
May we honor his memory by dreaming bigger, living with purpose, and extending kindness wherever we can.
Rest in peace, Ron. You changed the world—and we will never forget you.
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